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Building a marketing strategy isn't about tools and technology. It's about people. And it always has been.
Google Is Cleared to Buy ITA, a Travel Firm – NYTimes.com
The New York Times reports that Google Is Cleared to Buy ITA, a Travel Firm. I have a more detailed analysis of how you should deal with Google's coming antitrust…
BBC – Travel – The free Wi-Fi war
The BBC looks at free WiFi (or the lack thereof) among hotel brands in an article called, "The free Wi-Fi war". The article opens: "Ask any business traveller about his…
Expedia To Spin Off TripAdvisor As A Public Company In Q3 2011
TechCrunch has a write-up of Expedia's plan to spin off TripAdvisor as a public company later this year.
First Look: Hotel Price Ads In Google.com Search Results
Search Engine Land has a "First Look" at Hotel Price Ads In Google.com Search Results. Their paid ads with hotel rates have appeared on Google Maps for several months. Are…
