The 8 Most-Shared Travel Marketing Posts: Hospitality Marketing Link Digest

As with the E-commerce Link Digest this past week , Big Thinkers , we’ve rounded up the 8 most-shared travel marketing posts from the past few years here on Thinks for you this holiday weekend. Enjoy:

By far, the most shared travel marketing post on Thinks is this look at “Expedia’s Accelerator Program: A Wolf in Wolf’s Clothing.”

Your fellow Big Thinkers also really liked this exploration of the “Four Key Elements of Modern Hospitality Marketing” from just a couple months ago.

A couple of popular entries from the Hospitality Marketing Link Digest included these “5 Fantastic Insights Into 2016 Travel Marketing Trends” and this set of “5 Insightful Travel Marketing Messages.”

A post from a few years back uncovered “The Single Most Effective Way to Improve Your Brand’s Digital Marketing” and has become even more relevant to hospitality marketing ever since.

Many of your fellow Thinks readers have shared these “5 Key Facts About Mobile, Millennials, and Hotel Marketing” with their colleagues and connections.

This collection of “6 Key Hotel E-commerce Tips: A Cheat Sheet to Drive Direct Business” has become even more popular lately, especially in the current world where “OTA’s vs. Chain Brands: Expedia Comes Out Swinging” in the new normal. Great stuff all around.

A recent post asked “Where Are All the Mobile Bookings?” And it appears the readers here on Thinks are interested in finding the answer for their hotels too.

Finally, you won’t want to miss this post that looks at “Why Hotel Marketing Depends on Personalization.”

If you’re looking to learn even more about how changing guest behavior shapes hospitality marketing, e-commerce, and distribution, be sure an register to receive a special report I’ve produced in conjunction with hotel marketing firm Vizergy, “Digital Hotel Marketing in a Multiscreen World.” While it’s targeted specifically at hotel and resort marketers, the lessons apply to just about any business. You can get your free copy of the report here .

You might also want to take a moment to review the slides from my recent seminar, “Digital Marketing Directions 2016: The Key Trends Driving Your Hotel Marketing Next Year” here:

Finally, you will definitely want to check out some of our past coverage of the mobile, local, social web and how to make it work for your hotel, including:

• Is Social a Waste of Time for Hotel Marketers?
• 5 Fantastic Insights Into 2016 Travel Marketing Trends: Hospitality Marketing Link Digest
• 6 Key Hotel E-commerce Tips: A Cheat Sheet to Drive Direct Business
• 5 Hospitality Marketing Trends You’ll Want to Keep in Mind: Hospitality Marketing Link Digest
• Expedia’s Accelerator Program: A Wolf in Wolf’s Clothing
• For Travel Marketers, Content is Still King
• Trends in Hospitality Digital Marketing for 2016
• 8 Great Posts About 2016’s Top Trends: Hospitality Marketing Link Digest
• 5 Key Facts About Mobile, Millennials, and Hotel Marketing
• How Safe Are Independent Hotels from Airbnb?