7 Special Hotel Marketing Insights: Hospitality Marketing Link Digest
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Hope you’re having a restful holiday weekend, Big Thinkers . While you’re enjoying your fun, why not take a few minutes to review these 7 special hotel marketing insights too? Enjoy:
- Luxury Daily brilliantly explains why “Boutique Hotels Offer Appealing Middle-Ground for Frequent Airbnb Travelers,” which is a great follow up to this piece that asked “How Safe Are Independent Hotels from Airbnb?”
- On a similar, but more cautionary note, Tnooz looks at disruption in more detail, reporting “Hotels Warned over Startups That Will Peel Away Their Dominance.”
- Leonardo’s blog offers this series of “Strategies to Stand Out During the Travel Shopping Journey” that you might want to take a look at when you have a moment.
- We collected a great set of “6 Super Summer Hotel Marketing and Distribution Tips” for you as well.
- SiteMinder highlights “Social Media Marketing: 3 Great Examples of Hotels Getting It Right.”
- Given the importance of personalization these days, you’ll probably want to review this post that shows why “Personalization Starts With a Person.”
- And, finally, you won’t want to miss these “6 Spectacular Hospitality Marketing Insights: The Top Travel Marketing Posts of May, 2016.” A great way to close out this look at 7 special hotel marketing insights.
If you’re looking to learn even more about how changing guest behavior shapes hospitality marketing, e-commerce, and distribution, be sure an register to receive a special report I’ve produced in conjunction with hotel marketing firm Vizergy, “Digital Hotel Marketing in a Multiscreen World.” While it’s targeted specifically at hotel and resort marketers, the lessons apply to just about any business. You can get your free copy of the report here .
You might also want to take a moment to review the slides from my recent seminar, “Digital Marketing Directions 2016: The Key Trends Driving Your Hotel Marketing Next Year” here:
(And, yes… you can hire me to speak at your next event , too).
Finally, you will definitely want to check out some of our past coverage of the mobile, local, social web and how to make it work for your hotel, including:
- Is Social a Waste of Time for Hotel Marketers?
- 5 Fantastic Insights Into 2016 Travel Marketing Trends: Hospitality Marketing Link Digest
- 6 Key Hotel E-commerce Tips: A Cheat Sheet to Drive Direct Business
- 5 Hospitality Marketing Trends You’ll Want to Keep in Mind: Hospitality Marketing Link Digest
- Expedia’s Accelerator Program: A Wolf in Wolf’s Clothing
- For Travel Marketers, Content is Still King
- Trends in Hospitality Digital Marketing for 2016
- 8 Great Posts About 2016’s Top Trends: Hospitality Marketing Link Digest
- 5 Key Facts About Mobile, Millennials, and Hotel Marketing
- How Safe Are Independent Hotels from Airbnb?
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